Freshness? For us, an essential choice.

The e-commerce of typical products is growing, including fresh fruits and vegetables online.
Online sales of food products are increasing according to the data presented at the Netcomm Ecommerce Forum held in Milan last April.
Above all, consumer loyalty is growing, especially among Italian consumers who are looking for something good, rare, authentic, and typical. Italians are starting to trust various online shops, thanks to their ability to gather references and verify reliability and consistency.

There is also significant interest in the fresh and ultra-fresh sectors, made possible by innovative packaging technologies and increasingly efficient shipping services.

Fresh fruits and vegetables online: We’re in it too!
In this trend, Spaghetti & Mandolino intends to launch a project to sell fruits and specific vegetables online, by pre-order, thus ensuring the freshness of the product. We are against produce ripened in the fridge. We have chosen small producers and young farmers who harvest the fruits and vegetables the same day they are shipped, based on orders.
After the harvest period, we have agreed with the companies that mature products are stored in their warehouses at a temperature that prevents deterioration, but only for a limited period, as long as possible. For cherries, for example, this means a maximum of one month. This guarantees that the product is always ripened to perfection, with its proper flavor, full taste, and aroma.

How many times have we said, "This fruit tastes like nothing"? With Spaghetti & Mandolino, we will choose the fruits that logically suit 24-hour distribution best, maintaining all their main organoleptic properties. We will also look for zero-residue fruits, grown with integrated pest management, not chemically treated, and where possible, BIO certified.

Fresh fruits and vegetables online: Our Goal
It’s not just about “I like it because it’s tasty” but rather “We like it because it’s healthy.” We started with the Cherries from Illasi, then with the Bisi from Colognola.
We will introduce you to products that tell the stories of Italian people who love their typical products, who challenge the market to preserve fruits and vegetables that are on the verge of extinction.

Our goal is to bring you closer to forgotten but delicious products, which are often far superior in quality to what the average and large-scale distribution markets offer.
Follow us, and we hope you will fall in love with this project.

S&M